Keurig, a brand of Keurig Dr Pepper, is the leading single-serve coffee system, known for its K-Cup pods.
Working alongside senior designers, art directors, and creative directors, I helped bring KDP’s vision to life from brief to final production-ready dielines. My role focused on conceptualizing and executing visual directions across a wide variety of SKUs, ranging from seasonal flavor releases to limited-edition collaborations. Throughout the process, I sourced and prepared assets, illustrated and composited packaging artwork, iterated on design directions, and assisted in building accurate production-ready dielines that met both creative and manufacturing requirements.
Collaborating closely with the wider creative team, I helped translate ideas into polished packaging that balanced strong visual storytelling with technical precision, ensuring each product was ready for production while staying true to the brand's vision. ☕️
Packaging Design
CREDITS
Deutsch
Keurig Dr Pepper
WEBSITE
keurigdrpepper.com